Figures released in May 2013 from Google state that 43% of people now search online for properties using a mobile device. HomeXperts recently announced the launch of its new fully optimised mobile websites. Using the latest mobile technology, visitors to www.homexpertsuk.com are automatically redirected to the new mobile site when viewing on mobile device. Using technology similar to Ebay and Amazon’s mobile websites, the new HomeXperts website is compatible across all mobile platforms and smart phone devices. Sussanne Chambers,HomeXperts Managing Director said, ?Mobile is where the market is going. Any business that does not have a real time, mobile optimised site is behind the times and doing their clients a dis-service. The smart phone market is growing constantly which allows consumers to get instant access to information wherever they are. If you are searching for property whilst out and about it?s so important that the information you are trying to access is optimised for mobile otherwise the experience can be very frustrating and inevitably you give up trying!? With easy navigation for property search, ability to book valuations and access contact information, consumers can search high quality information wherever they are. The HomeXperts property website is unlike other mobile property websites as it operates in real time and is linked to our property software for immediate upload of new instructions. The websites give property searchers quality photos, floor plans, mapping information and full property descriptions in an easily navigational format. If you?re thinking of setting up an estate agency franchise or starting a letting agency franchise it is important to chose a property franchise company that are always innovating and moving with the fast changing property industry.